Marketing & communications consulting

Helping companies find clear direction for marketing and communications.

I help organisations clarify their message, strengthen strategic communication and build marketing that works in everyday business.

Portrait of Hanne Pitkänen by a window

“Clarity is a competitive advantage. When a company knows what it stands for, marketing stops being a guessing game.”

Services

Three ways to bring clarity to your marketing.

Each engagement is shaped around your business — never a template.

Marketing & communications audits

An outside perspective on what's working, what's missing and where focus belongs.

Business value — A clear picture of your current state — and a confident path forward.

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Clarifying meaning & messaging

Sharpening positioning, narrative and the words your organisation lives by.

Business value — Messaging that resonates with customers, employees and leadership alike.

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Practical marketing & communications support

Hands-on partnership to turn strategy into work that ships and performs.

Business value — Steady momentum — without growing your in-house team.

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Hanne Pitkänen — marketing and communications consultant

About

Strategy and execution, held together by 20+ years of experience.

I'm Hanne Pitkänen — a marketing and communications consultant working with leadership teams and growing companies across technology and business-to-business industries.

My work sits where strategy meets the everyday: clarifying direction, sharpening messaging and helping teams ship work that moves the business forward. Human-centered, practical, and quietly confident.

More about how I work

Training & workshops

Learning that turns into capability.

Tailored sessions for leadership teams, marketing teams and experts — designed to leave your organisation more capable, not just more informed.

Ask about training opportunities
  • Marketing & communications workshops
  • Messaging & positioning training
  • Leadership communication
  • LinkedIn & expert branding
  • Strategic communication development
  • Workshops for in-house marketing teams

Trusted by

Leadership teams across technology, B2B and growth companies.

  • Technology
  • SaaS
  • Industrial
  • Professional services
  • Health & wellbeing
  • Education
  • Finance
  • Sustainability
  • Growth-stage startups
“Hanne brought clarity to a conversation we'd been circling for months. Strategic, calm, and easy to work with.”
— CMO, B2B technology company

Sometimes an outside perspective helps clarify what matters most.

Book a discussion